Tuesday, August 25, 2015

Bad Gecko!

The following was released on the ABC7 News Web site late last night:
Insurance giant GEICO, Government Employees Insurance Company, says it will pay $6 million to settle a complaint accusing the company of unfairly over charging poor, low-and-moderate income women, and single drivers.
This is the sort of thing that happens when a company spends more money on its advertising budget than it does on providing customers with the services they think they are going to get after paying attention to those ads. (In GEICO's case, that involved a veritable deluge of clever advertising.) I am reminded of the terrible service from United Van Lines back when they were sinking all of their money into Stiller & Meara radio commercials.

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